Work Overview
I spent 2 years running branding and creative for a $100M e-commerce business. It was essential that the product was user-friendly, easy to navigate, and was optimized for mobile devices. I also managed and led marketing designs, emails, social media, packaging, product labels, newsletters, and videography.
My Contributions
Created user-centered designs, defined flows, designed and reviewed all forms of visuals while working closely with stakeholders, pet food brands, and management to meet deadlines and increase customer retention.
